There are many unique company logos. The most common logos are focused on the text. Suitable for companies whose business can easily and successfully be visualized through the text of the logo. Focus on the name when it is easily identifiable and logical to remember. In many cases they are associated with product names.
Often added to the logo and slogan for a more detailed description of company activities.
There are logos and one or two letters. They are remembered more easily by initials rather than full name of the company when it made up of several words.
Sometimes you can see the logo symbol. It is an association of the company or product with a graphic symbol. Suitable where the activity of the company logo needs to be interpreted correctly by consumers.
To successfully display the activity of the company logo may be graphic.